About the African Loyalty Association

The African Loyalty Association’s sole purpose is to make loyalty thought-leadership accessible via education & training platforms, webinars, networking and industry insights.

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The African loyalty industry is showcasing loyalty excellence in thousands of brands, for millions of consumers, across multiple countries, on one African continent.

The African Loyalty Association brings together the minds of loyalty professionals at a time when there is deep investment in this industry and enormous progress of customer loyalty experiences.